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Augmented Reality Report

Augmented reality is a bridge between the online and the offline world. With Smart Devices the technology becomes practical. Visualization of residential worlds and interior architectures, urban strips with mobile sightseeing information on the mobile screen or Virtual guidance for assembly instructions, the applications of Augmented Reality are versatile. But this technology can also be used for magazines, books and pedagogy. It can become a new experience for the reader.

1. The Book

main colors
Both the additive as well as the subtractive color mixture are considered to be complementary colors which result in a neutral gray tone. A color pair can be perceived as complementary, even if it is not exact according to the technical-physical values. I decided to work with technical correct CMYK colours.
typography

Avenir

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Futura

Form and colour composition approach:
Compositively, I worked mainly with clear geometric shapes arranged asymmetrically and partly symmetrically. But not only to generate strong contrasts, but also to develop clearly definable pages with regard to the target function for the app development.


 
In addition, the readability of the content had to be taken into account. So that the reader has the best possible experience.
dot overlay content approach
Using dot overlay design in order to leave the user the widest possible scope for interpretation and to set interesting contrasts.

2. Augmented Reality App

Icon labels a small picture or pictogram in computer science, which as a component of a graphical interface often identifies a file or a directory, and in a similar way, on buttons, a command to the applications. For applications localized in the German language, usually referred to as a symbol.
I used the icons mainly as target points for the camera tracking system in the content of application development.
The small camera icon shows the opportunity to use your AR Application on your iphone.
now open your AR_APP
some examples of using the application
Do not hesitate to contact me to discuss a possible project or learn more about my work.

© 2025 by Dirk Queck

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